Develop web culture and accompany the growing expertise of men and women on the internet strategies. 
Posted May 16th 2012 by Franck Perrier
Idaos - the Digital Academy participates in the show Time2Market on the future of Marketing 3.0 to be held on 23 and 24 May 2012 at the Parc des Expositions at the Porte de Versailles. To mark this event, participants gather to discuss web marketing issues for the future and its new [...]
Posted April 27, 2012 by Charline Schmerber
Over the explosion in the use of community networks, the community manager has become a key figure to value the brand on the social web. Relay messages and relevant content, and host reactive effective spokesperson, its function is now the cornerstone of any digital strategy initiated by the company. Discover the interview [...]
Posted April 26, 2012 by Charline Schmerber
Should we encourage the right of the employee or the employer? According to Article L. 2281-1 of the Labour Code, employees have a legitimate right of expression "on the content, the conditions for the exercise and organizing their work." This right may be exercised outside the professional sphere. In terms of the right of the employer, the company [...]
Posted April 10, 2012 by Franck Perrier
I will speak Thursday, April 12 in the afternoon during a conference debate with Isabelle BOURDET, Director of the Press Club and Pauline BUTOR, Social Specialist at Google for Southern Europe and East, for Africa and the Middle East. This exchange is restricted to members of the Press Club de France, do not hesitate to contact me [...]
Posted March 29, 2012 by Franck Perrier
I will speak Thursday, April 5, 2012 during a conference on marketing commitment to service online reputation (18.30), at the Hyatt Regency Hotel in Casablanca. Networks and social media characterize today's Internet, the crossroads of conversations and influence. The emergence of social web becomes a powerful tool for brands and companies. Hell [...]
Posted March 28, 2012 by Franck Perrier
Social media are online today for employees a privileged place of expression. Facebook, Twitter, on forums and blogs are held all types of conversations: conversations about brands, privacy but also on working life. The social web has mutated consistent: the sphere [...]
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